Novecare

Rhodia Novecare provides high performance products to a wide-range of industries including cosmetics, detergents, agrochemicals and oil, as well as to coatings and industrial applications.

We employ a variety of technologies that allow us to meet the diverse expectations of our customers in the areas of industrial efficiency, performance, innovation and respect for the environment, health and well-being. As well as being the recognized market-leader in surfactants, phosphorus derivatives, polymers and monomers and eco-friendly solvents, Rhodia Novecare equally applies its expertise to the fields of surface protection and modification, rheology and the ongoing improvement of formulations and processes.

Rhodia Novecare strengthened its leadership position in specialty surfactants following the acquisition of the global surfactants manufacturer McIntyre in February 2009, reinforcing and extending its product range for personal & home care, and oifield markets, while driving new opportunities in fast growing markets and other applications

The Enterprise focuses on meaningful growth, while emphasizing its capacity for innovation and the creation of partnerships with its customers. We are able to support our international customers alongside local players thanks to our worldwide production and technical services network in North America, Europe, Asia and Latin America.

Consult Novecare product catalog.

Leading applications & innovation

Rhodia Novecare addresses the needs of a large number of applications:

- Beauty, Hair & Skin Care: Miracare® , Mirasheen®, Polycare®, Jaguar®, Mackine® and Mackam®, cleansing and conditioning ingredients.

- Home & Fabric Care: Repel®-O- Tex for laundry,  Mirapol® Surf-S for bathroom and kitchen surface cleaning.

- Agrochemicals: AgRho® and Geropon® bio-activators.

- Paints & Coatings: Rhodoline® and Rhodafac® performance additives.

- Rhodiasolv® Eco-friendly solvents and blends

- Industrial Applications & Metal Treatment: Rhodoclean®, Rhodasurf®, Supersol®, Antarox®, Rhodaterge® additives and processing aids.

- Oilfield & Gas production, and Water treatment: Tolcide®, Aquarite®, Jaguar®, Mirataine®, Rhodapex® and Rhodasurf®.

- Phosphorus Specialties : Rodaphos®,  textile flame retardant Proban®.

Key figures

Total sales in 2008: €971 million
Productions sites in Europe, North America, Latin America and Asia Pacific

Leadership positions

- World number one in mild amphoteric surfactants
- World number one in phosphorus chemistry
- World number one in guar and its derivatives